Your brand new pup is a little like an aerobics instructor -- active, healthy, and really, really energetic. Keep your puppy feeling great with our Naked Essentials Puppy Recipe with Chicken + Lentils Grain-Free Dry Dog Food. It’s free of fillers, grains, corn, soy, by-product meals and anything artificial. We’re pumped over our recipe, and we bet our sweatbands that your puppy will be, too.

Why We Love It

• ALWAYS GRAIN FREE: No, no, no grains, you’re not invited to this dinner party. We’re serving nutrient-rich lentils, chickpeas, and sweet potatoes instead.


• NO FILLERS, ALL LOVE: No by-product meals, wheat, corn, soy, rice, artificial preservatives, flavors, or colors. Nothing weird or scary.


• REAL MEAT IS THE FIRST INGREDIENT: This high protein dog food has 30% protein with the first 3 ingredients meat, fish, or poultry sourced; available in Chicken + Duck, Lamb + Bison and Salmon + Trout


• DIGESTIVE BENEFITS: We add prebiotics + probiotics to promote happy tummies and gastrointestinal health


• OMEGAS 3 & 6: Flaxseeds & fish oils that encourage an oh-so-soft coat and healthy, radiant skin. Ready some studio lighting and oscillating fans, it’s time for your close-up Snuffles...

About I and Love and You

The best love is the best food, and the best food should be available to ALL furry friends. Small and large, purebred and mixed, stray and rescue. We celebrate the incredible bond between human and pet. It’s why we’re called “I and love and you”. We get it.  We are pet parents too—the type who match outfits with them, give them social media accounts, talk in their voices and bring their personalities to life, give up our beds to them, and stay home on Friday nights with them. Because love.

Ingredients

Chicken, chicken meal, ground peas, chickpeas, lentils, chicken fat (preserved with mixed tocopherols), pea protein, pea starch, sweet potatoes, dried beet pulp, flaxseeds, turkey meal, natural chicken flavor, dried whole egg product, salt, carrots, Vitamin A supplement, Vitamin D3 supplement, Vitamin E supplement, niacin supplement, d-calcium pantothenate, riboflavin supplement, thiamine mononitrate, pyridoxine hydrochloride, folic acid, Vitamin B12 supplement, zinc sulfate, ferrous sulfate, calcium carbonate, copper sulfate, manganese sulfate, sodium selenite, calcium iodate. choline chloride, dried chicory root, fish oil, dried Lactobacillus aciphophilus fermentation product, dried Lactobacillus plantarum fermentation product, dried Lactobacillus reuteri fermentation product, dried Bifidobacterium animalis fermentation product, dried Enterococcus faecium fermentation product.

Guaranteed Analysis

Nutrient	Guaranteed Units
Crude Protein	32% min
Crude Fat	15% min
Crude Fiber	5% max
Crude Moisture	10% max
Vitamin A	10,000 IU/kg min
Vitamin E	150 IU/kg min
Omega-6 Fatty Acids	2.2% min
Omega-3 Fatty Acids	0.05% min
Calcium	1.20% min